UTM Studio

Altair Fellowship — internal access

or

Sign in with Altair ID

UTM Studio

UTM Studio

Advanced exploration (Metabase) ↗ — opens in a new tab

Dashboards

All time

Clicks by sourceclick a bar to focus the trend

Clicks trend

Leads by first-touch source

Revenue by first-touch source

Campaignsclick a row for its channels, content & trend

By channel
By content
Trend

Overall funnel

First touch: which channel first brought this person in — where demand comes from.

By channelclick a row to focus the funnel above

Event campaignsQR link or type “event” · click a row to filter the scans below

QR scans by position

Clicks per daycalendar days · Europe/Rome · same filters

Weekly patternEurope/Rome time — day × hour

Countryclick a bar to focus everything

Browser

OS

Referrerwhich app/site sent the click

Raw click logmost recent 50 · same filters · bots hidden

Create link

Vocabulary not loaded

Source, Medium and Campaign type can't be chosen until it loads.

Lowercase letters, numbers, hyphens. It can't be changed later.

The page receives source, medium and campaign so leads can be attributed. Turn off only if the URL must stay exactly as typed — clicks are still counted.

Campaign

Advanced — smart links to the app stores
Link created
Open QR

/slug

Edit /slug

Slug (locked — create a new link to change it)
Destination (locked on tracked links — create a new link instead)

Advanced — smart links & UTM tracking
No changes yet

Delete /slug

Deactivate /slug

Delete value

New API token

What will use it. You'll recognise — and revoke — the token by this name.

Allowed to

Confirm it's you: a token keeps working after you sign out or change your password, until it expires or you revoke it.

Created as you, signed in with Altair ID. A token keeps working after you sign out, until it expires or you revoke it.

Copy it now

This is the only time the token is shown. Put it in your password manager or in the tool that will use it.

Send it as Authorization: Bearer <token>. Examples: “How to use the API”, below the token list.

Revoke token

Links

Short links

Vocabulary

Values offered in the dropdowns when creating a link. Deactivating or deleting a value never breaks existing links or their insights — it simply stops being offered for new ones.

API tokens

Let other tools — n8n, scripts — create tracked links and read links and insights. Each token does only what you tick when you create it, and is shown once.

API tokens
TokenCanStatusExpiresLast usedActions
How to use the API